29. What should the magazine do to have more control over the recency of the trends it publishes and retain its readers? DPA 10.01.21 13:30 Uhr. Newspapers are an excellent medium for: a. retailers who require a wide range of creative options same as those available in broadcast media. Which of the following advantages does it have? What type of advertising is Gretta's Garden considering? 50. A reputed lifestyle magazine finds out that the number of its subscribers is declining, and the reason for this is that the magazine is published monthly. 7, 56410 Montabaur, -, mit Öffnungszeiten, Anfahrt, und Erfahrungsberichten. More about the MSNBC Rachel Maddow Show airing weeknights at 9 PM. Students will be engaged and excited to create plot diagrams, timelines, posters, and more.These teacher-created lesson plans and resources contain examples and templates that you can tailor and students can use for assignments and projects. Newspaper, television, and radio news programs have all had to adapt and diversify to compete for a share of the market. Dezember 2020. Even with the rapid growth of new media, the majority of all advertising dollars in the U.S still go to traditional print, radio, and television media. 82. Which of the following advantages does it have. The marketing director still needs to decide whether he should use local spot radio advertising or network radio advertising. Newspapers offer advertisers more creative options than those available in the broadcast media. What they don’t do well is provide much help toward specific target demographics. Newspapers Newspapers are an important local medium with excellent reach potential. Newspapers provide excellent advertising opportunities when geographic locations are being targeted. 37. d. The readers of this magazine are highly interested in the magazine, so the ad will get voluntary exposure. The Media’s Big Six. newspapers have short life span. They are also interested in the information about the plants and staying up-to-date on what Gretta's Garden has to offer. (Scenario 13-4) The research conducted by Gretta's Garden suggests that besides being able to afford plants for their homes and gardens, the only thing most customers have in common is that they live within the immediate geographic area. Oktober 2020. 70. Unlock your students' creativity through digital storytelling! 71. The key issue concerning new forms of radio technology, such as satellite radio, is whether listeners will: a. be willing to pay for an entertainment medium that has always been free. As the paper quality of most magazines is poor, color reproduction can be a problem and may cause creative limitations for advertisers. In several paintings, clothing—I’m thinking of the excellent floral socks in Tia (2017)—or other items of note in the sitter’s periphery, really come to the fore. True. As a media class, television has many advantages. The ARC Centre of Excellence for Automated Decision-Making and Society (ADM+S) are currently seeking an Outreach and Engagement Coordinator based in the News and Media focus area of the Centre of Excellence, connecting across several of the Centre’s research programs. Excellent SME is international project, aiming to establish white list of small and medium enterprises (SME) by means of certification system. Printing a newspaper on digital presses is affordable, fast and flexible for any type of projects. Exclusive rewards for subscribers. 47. Datelines appear at the beginning of stories and include the name of the city in all capital letters, usually followed the state or territory in which the city is located. (Scenario 13-2) A Midwest sports equipment retailer has its agency set up 60-second commercials on stations in Chicago, Indianapolis, St. Louis, and Milwaukee that regularly cover sports events. True, 22. Which of the following is true of the media environment today? On the basis of both per-contact cost as well as absolute cost, radio is less cost-effective for advertisers than most other forms of media. With The Almighty's help, undaunted Pakistani spirit, and the great, devoted leader, ... Also RCEP will have big impact against us medium to long term. Newspaper is an excellent medium for: Retailers who require a wide range of creative options same as those, Retailers targeting local geographic markets, Advertisers looking for an uncluttered environment to publish ads, Companies targeting highly selective audiences, with specific. Display advertising. Which of the following statements about newspapers as an advertising medium is true? c. Magazines are free of ad clutter that other forms of media are subjected to. One of the primary advantages that magazines have over every other medium is their: 51. c. advertisers looking for an uncluttered environment to publish ads. One disadvantage of using newspapers as an advertising medium is (Points : 2) an inability to cover local markets. Statistics around the world shows that the number of readers of newspapers is falling every year, and this is very reasonable. Your main reason for this is because magazines have the advantage of: 96. Television offers advertisers two opportunities— low absolute cost and long-lasting messages. True. The only exception to this rule would be for businesses that wish to target fairly wealth Caucasian households. 69. False (these are disadvantages of newspapers; magazines have long life), 17. Rapper and producer Dr Dre posted that he was “doing great” late Tuesday after being hospitalized with a possible brain aneurysm. 68. 24. Aero-Dienst gewinnt Bombardier Excellence Award zum sechsten Mal Weiterlesen. Creative constraints and cluttered environment. Retailers... 13. 20. Children’s newspapers are an excellent choice for French learners because they use simple language and often explain expressions and concepts in more detail than traditional newspapers. a. simplest buying procedures. This time it was Profhilo packaging, which won the Golden Award at the European Carton Excellence Awards – the Oscars for packaging, which rewards and … Therefore according to statistics, there are lots of people who are considering the use of newspapers as an advertisement media, and it matters so much in how you can be able to reach even many people out there. Excellence Media, Karl-Walter-Str. Mexican President Andres Manuel Lopez Obrador on Monday played a trick on the media, pretending he was going to end the daily news conferences … An advantage of magazines is that they are synergistic with digital media. 8. True, 21. Which of the following is most likely to be a flaw in this plan? Off-network syndication refers to television shows that have been developed specifically for sale to individual stations. Which of the following is an incorrect statement and would not be a good reason for this placement? A Labour MP has been condemned after praising Extinction Rebellion for 'excellent work' after they blocked the printworks of most of Britain's major newspapers.. Newspapers use datelines when the information for a story is obtained outside the paper’s hometown or general area of service. For this, you need to use _____ advertising. 5. Daily publication allows advertisements to focus on specific current events, such as a 24-hour sale. 32. Start by researching what your target audience are interested in and how they prefer to consume information including via blogs, websites, TV programs, newspapers or magazines. To survive as a viable advertising medium, newspapers will have to: b. meet the demands of both audiences and advertisers. c. Radio offers a low absolute cost that television can't match. Which of the following is one of those disadvantages? To find out more about an author: Google the author's name or dig deeper in the library's biographical source databases.. To find scholarly sources: When searching library article databases, look for a checkbox to narrow your results to Scholarly, Peer Reviewed or Peer Refereed publications.. To evaluate a source's critical reception: News . b. retailers targeting local geographic markets. (Scenario 13-3) You recommend that the manufacturer of ski equipment place ads in several magazines devoted entirely to skiing. Which of the following is most likely a reason for this? 52. Assess your target audience The first thing you need to decide when creating your media list is who your target audience are and how best to reach them. Project brings emphasis on web site certification, since internet is becoming prevailing media for promotion and search of business opportunities and partners. September 2020. One of these reasons is that: b. advertisers need media to reach audiences that are likely in need of the information. True. The business head of a nationwide amusement park chain has asked the marketing director of the company to finalize this season's radio advertising plan and report back to him. b. retailers targeting local geographic markets. Source (From Library of Congress in normal font), Collection name with dates (in italics). Excellent. We’ve got course-specific notes, study guides, and practice tests along with expert tutors. d. companies targeting highly selective audiences, with specific economic and social backgrounds. 41. 2020 Outreach. In addition, quality and accuracy are the main target that every publishers aim for, so that, if readers want to read excellent products, they have to pay more to get it. For an advertiser who wants to target specific audiences in terms of economic, social, and demographic segments, newspapers would be a suitable advertising medium. (Scenario 13-4) After placing the first few simple ads in the local paper, Gretta's Garden realizes that it need to offer customers special offers to help them earn better loyalty. d. companies targeting highly selective audiences, with specific economic and social backgrounds. One reason for using the Internet as an advertising medium is. a. For latest news check us on Twitter @EGoldys or @guozhen_liu or @CNBPscience News Media Media releases “I’m doing great and getting excellent care from my medical team,” the music mogul posted on Instagram as reports swirled over his condition. False (satellite radio; AM radio is the oldest). 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